There’s a point in every comicon production process where things get real. The utter insanity of what you have undertaken becomes concrete. Booking your first exhibitor is a great high. Each subsequent booking continues that awesome feeling of things going well. That is until you get your first email or phone call from an attendee. Once that happens there is NO going back. The cat’s out of the bag so to speak. It’s at that point that you come to the realization that what you’ve been working so hard on for the last few months is now out there for public consumption. It was a very surreal moment for Martha, Phil and I for sure.