All-New Marvel Month-to-Month Sales January 2014 Now with a new writer!

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STK634872 All New Marvel Month to Month Sales January 2014 Now with a new writer!

By Jason Enright

Hi everyone! My name is Jason Enright and I am going to be analyzing the Marvel sales charts for you. I have a background as a comic book retailer and now a comic book marketing specialist. As we go along I’ll be adding in my thoughts as to why we may be seeing these numbers and what they tell me as a fan, retailer, and marketing guy.

A few things to keep in mind about these charts:

1. The direct market (comic book shops that order through Diamond) does not track sell-through. So these numbers don’t represent what actually sold, but instead represent what retailers ordered. A book can get high orders and sit on the shelf (which often leads to lower orders in later months) and a book can be under-ordered and sell out (see Black Widow further down this chart). These numbers are what retailers estimated would sell in their shops.

2. We currently don’t have any digital sales data so this is only a look at what is selling in stores. Until we somehow convince Marvel and all the other publishers to release their digital sales numbers, we have no clue how well most of these books are really doing, as digital is a very quickly growing marketplace which sees a lot of new first-time comic readers.

So all that being said, think of this as a snapshot of one portion of the comics industry. Where this is really helpful is to look at the trends. How does a comic do over time, does it grow or shrink? How do gimmicks like variant covers, crossovers, renumbering, etc. effect sales? At what point does a book start to face cancellation or relaunch?

So why don’t we get started?

Thanks as always to Milton Griepp and ICv2.com for the permission to use their figures. An overview of ICv2.com‘s estimates can be found here.
3,21. AVENGERS WORLD
01/14 Avengers World #1 – 86,727
01/14 Avengers World #2 – 53,693 (-38.1%)
02/14 Avengers World #3
03/14 Avengers World #4
04/14 Avengers World #5

A new book debuting with 7 variant covers while issue 2 has 3 variants. Not as strong a debut as other recent Avengers titles and with a sharp drop on orders for issue 2 already. This begs the question is there enough goodwill towards the Avengers to support 5 Avengers titles? Or will they start to cannibalize each other and cause marketplace confusion? If I was still a retailer, I’d be asking how I sell this as a unique title distinct from the other 4. What makes this Avengers book different?

5,7. SUPERIOR SPIDER-MAN

01/04 Amazing #503 87,366 ( -11.5%)
01/09 Amazing #584 63,735 ( +21.3%)
01/11 Amazing #651 56,749 ( +36.2%)
01/12 Amazing #677 57,186 ( +35.0%)


01/13 Superior #1 – 209,944 ( -23.2%)
01/13 Superior #2 – 118,104 ( -43.7%)
02/13 Superior #3 – 101,811 ( -13.8%)
02/13 Superior #4 – 95,892 ( -5.8%)
03/13 Superior #5 – 94,224 ( -1.7%)
03/13 Superior #6 – 86,614 ( -8.1%)
03/13 S. S-M #6AU – 85,807 ( -0.9%)
04/13 Superior #7 – 87,945 ( +2.5%)
04/13 Superior #8 – 85,671 ( -2.6%)
05/13 Superior #9 – 93,656 ( +9.3%)
05/13 Superior #10 – 85,346 ( -8.9%)
06/13 Superior #11 – 84,219 ( -1.3%)
06/13 Superior #12 – 82,338 ( -2.2%)
07/13 Superior #13 – 81,678 ( -0.8%)
07/13 Superior #14 – 80,839 ( -1.0%)
08/13 Superior #15 – 78,636 ( -2.7%)
08/13 Superior #16 – 78,087 ( -0.7%)
09/13 Superior #17 – 89,118 ( +14.1%)
09/13 Superior #18 – 80,178 ( -10.0%)
10/13 Superior #19 – 83,671 ( +4.4%)
10/13 Superior #20 – 85,309 ( +2.0%)
11/13 Superior #21 – 74,940 ( -12.2%)
11/13 Superior #22 – 81,250 ( +8.4%)
12/13 Superior #23 – 77,105 ( -5.1%)
12/13 Superior #24 – 76,131 ( -1.3%)
01/14 Superior #25 – 77,311 ( +1.5%)
01/14 Superior #26 – 72,591 ( -6.1%)

Issue 25 sees a small bump because it had a variant, but then issue 26 sees a sharper drop than the normal standard attrition. Still this book has remained significantly popular almost two years in and will surely see a large sales boost from the return of Peter Parker and the ‘Amazing’ moniker in April.

6,14. ALL-NEW X-MEN
01/13 All-New X-Men #5 – 86,301 ( -5.1%)
01/13 All-New X-Men #6 – 85,403 ( -1.0%)
02/13 All-New X-Men #7 – 85,234 ( -0.2%)
03/13 All-New X-Men #8 – 90,990 ( +6.8%)
03/13 All-New X-Men #9 – 81,692 (-10.2%)
04/13 All-New X-Men #10 – 84,760 ( +3.8%)
05/13 All-New X-Men #11 – 80,582 ( -4.9%)
06/13 All-New X-Men #12 – 82,178 ( +2.0%)
06/13 All-New X-Men #13 – 77,656 ( -5.5%)
07/13 All-New X-Men #14 – 74,848 ( -3.6%)
08/13 All-New X-Men #15 – 73,035 ( -2.4%)
09/13 All-New X-Men #16 – 84,218 (+15.3%)
10/13 All-New X-Men #17 – 82,843 ( -1.6%)
11/13 All-New X-Men #18 – 82,365 ( -0.6%)
11/13 All-New X-Men #19 – 71,044 (-13.7%)
12/13 All-New X-Men #20 – 68,189 ( -4.0%)
01/14 All-New X-Men #21 – 62,876 ( -7.8%)
01/14 All-New #22.NOW – 76,565 (+21.8%)

We see a pretty nice bump for issue 22.now which has 5 variants and is the beginning of the Trial of Jean Grey crossover with Bendis’s Guardians of the Galaxy series. This is a book to keep an eye on since it has spent much of the last 6 months as part of one crossover or another but then sees a drop of around 10,000 copies whenever it has to stand on its own.

9. AVENGERS
01/04 Avengers v3 #76 – 57,487 ( +14.1%)
01/09
01/11 Avengers v4 #9 – 64,867 ( +1.1%)
01/12 Avengers v4 #21 – 54,803 ( +19.7%)

01/13 Avengers v5 #3 – 92,165 ( -6.9%)
01/13 Avengers v5 #4 – 83,088 ( -9.8%)
02/13 Avengers v5 #5 – 82,452 ( -0.8%)
02/13 Avengers v5 #6 – 84,868 ( +2.9%)
03/13 Avengers v5 #7 – 78,278 ( -7.8%)
03/13 Avengers v5 #8 – 82,691 ( +5.6%)
04/13 Avengers v5 #9 – 77,780 ( -5.9%)
04/13 Avengers v5 #10 – 78,905 ( +1.4%)
05/13 Avengers v5 #11 – 70,687 ( -10.4%)
05/13 Avengers v5 #12 – 74,978 ( +6.1%)
06/13 Avengers v5 #13 – 68,624 ( -8.5%)
06/13 Avengers v5 #14 – 74,846 ( +9.1%)
07/13 Avengers v5 #15 – 68,472 ( -8.5%)
07/13 Avengers v5 #16 – 72,842 ( +6.4%)
08/13 Avengers v5 #17 – 68,962 ( -5.3%)
08/13 Avengers v5 #18 – 74,697 ( +8.3%)
09/13 Avengers v5 #19 – 92,489 ( +23.8%)
09/13 Avengers v5 #20 – 74,388 ( -19.6%)
10/13 Avengers v5 #21 – 71,751 ( -3.5%)
10/13 Avengers v5 #22 – 70,735 ( -1.4%)
11/13 Avengers v5 #23 – 66,501 ( -6.0%)
12/13 Avengrs. #24.NOW – 127,466 ( +91.7%)
01/14 Avengers v5 #25 – 65,591 ( -48.5%)

The 24.Now issue and its 6 variants saw a huge increase in orders but even with 3 variants issue 25 dropped right back into the standard attrition this series has been seeing. It will be interesting to see how far the sales on this drop between now and its next crossover (Original Sin) coming in May.

13. ORIGIN II
09/01 Origin #1 of 6 – 135,561
10/01 Origin #2 of 6 – 131,582
10/01 Origin #3 of 6 – 128,978
12/01 Origin #4 of 6 – 168,460
01/02 Origin #5 of 6 – 178,231
02/02 Origin #6 of 6 – 179,251

12/13 Origin II #1 of 5 – 131,724
01/14 Origin II #2 of 5 – 64,631 ( -50.9%)

Just for fun, I’d thought I’d compare Origin II to the original. As you can see, although the first issue had a strong debut thanks to its 5 variant covers, Issue 2 sees a significant sales drop. It is not quite as big a hit as its predecessor, which saw sales growth as it continued.

15. GUARDIANS OF THE GALAXY
01/09 Guardianz v2 #9 – 28,494 (+114.5%)

02/13 Guardians #0.1 – 80,344
03/13 Guardians v3 #1 – 217,993 (+171.3%)
04/13 Guardians v3 #2 – 88,184 ( -59.5%)
05/13 —
06/13 Guardians v3 #3 – 75,633 ( -14.2%)
06/13 Guardians v3 #4 – 71,575 ( -5.4%)
07/13 Guardians v3 #5 – 110,372 ( +54.2%)
08/13 —
09/13 Guardians v3 #6 – 69,030 ( -37.5%)
10/13 Guardians v3 #7 – 68,647 ( -0.6%)
10/13 Guardians v3 #8 – 63,494 ( -7.5%)
11/13 —
12/13 Guardians v3 #9 – 57,665 ( -9.2%)
12/13 Guardians v3 #10 – 53,527 ( -7.2%)
01/14 Guardian #11.NOW – 61,111 ( +14.7%)
02/14 Guardians v3 #12
03/14 Guardians v3 #13
04/14 Guardians v3 #14

A nice sales bump for issue 11.Now which has 5 variants and crosses over with All-New X-Men. Recently, this book has been seeing a drop in orders. It’ll be interesting to see if this book sees renewed interest with the marketing push for the new movie beginning in earnest. Although with the trade collections currently out of print until April, interested new fans may find it difficult to catch up on the comic series.

17. UNCANNY X-MEN
01/04 Uncanny X-men #437 – 89,923 ( -34.7%)
01/09 Uncanny X-Men Ann. #2- 62,485 ( -6.1%)
01/11 Uncanny X-Men #532 – 54,071 ( +8.5%)
01/12 Uncanny X-men #4 – 63,175 ( -7.0%)

02/13 Uncanny X-Men v3 #1 – 177,463 (+169.0%)
02/13 Uncanny X-Men v3 #2 – 94,615 ( -46.7%)
03/13 Uncanny X-Men v3 #3 – 85,775 ( -9.3%)
04/13 Uncanny X-Men v3 #4 – 80,047 ( -6.7%)
04/13 Uncanny X-Men v3 #5 – 78,919 ( -1.4%)
05/13 Uncanny X-Men v3 #6 – 73,621 ( -6.7%)
06/13 Uncanny X-Men v3 #7 – 73,719 ( +0.1%)
07/13 Uncanny X-Men v3 #8 – 70,274 ( -4.7%)
07/13 Uncanny X-Men v3 #9 – 67,338 ( -4.2%)
08/13 Uncanny X-Men v3 #10 – 70,903 ( +5.3%)
08/13 Uncanny X-Men v3 #11 – 65,700 ( -7.3%)
09/13 Uncanny X-Men v3 #12 – 76,790 ( +16.9%)
10/13 Uncanny X-Men v3 #13 – 75,202 ( -2.1%)
11/13 Uncanny X-Men v3 #14 – 65,655 ( -12.7%)
12/13 Uncanny #15.INH – 62,692 ( -4.5%)
01/14 Uncanny X-Men v3 #16 – 58,676 ( -6.4%)

As soon as ‘Battle of the Atom’ ended, this book’s sales started dropping again. Whether this is indicative of X-Men fatigue, or a case of too many x-books (currently 5) crowding the marketplace, it is worrying that these big flagship books can’t maintain sales without annual reboots.

18. ALL-NEW INVADERS
01/14 All-New Invaders #1 – 55,167
02/14 Invaders #2
03/14 Invaders #3
04/14 Invaders #4
#1 – 5 variants
#2 – variant
#3 – 2 variants

With 5 variant covers backing it up, this is a rather low number for a debut. If this sees the regular issue 2 sales drop of 40% to 50%, this will become a 25k to 30k book in a month and then start seeing standard attrition. The prognosis for the Invaders doesn’t look good.

19. UNCANNY AVENGERS
01/13 Uncanny Avengers #3 – 92,165 (-19.3%)
02/13 Uncanny Avengers #4 – 87,539 ( -5.0%)
03/13 Uncanny Avengers #5 – 84,382 ( -3.6%)
04/13 Uncanny Avengers #6 – 80,863 ( -4.2%)
04/13 Uncanny Avengers #7 – 77,027 ( -4.7%)
05/13 Uncanny Avengers #8 – 75,655 ( -1.8%)
05/13 Uncanny Av. #8AU – 72,514 ( -4.2%)
06/13 Uncanny Avengers #9 – 71,842 ( -0.9%)
07/13 Uncanny Avengers #10 – 68,768 ( -4.3%)
08/13 Uncanny Avengers #11 – 65,447 ( -4.8%)
09/13 Uncanny Avengers #12 – 73,357 (+12.1%)
10/13 Uncanny Avengers #13 – 60,597 (-17.4%)
11/13 Uncanny Avengers #14 – 60,750 ( +0.3%)
12/13 Uncanny Avengers #15 – 57,035 ( -6.1%)
01/14 Uncanny Avengers #16 – 54,670 ( -4.1%)

With no variants to back it up, we see this book dropping 3,000 copies a month. Even with rumors of characters dying and ultimate battles looming. With no crossovers or events in the near future, it’ll be interesting to see if this book is able to stabilize.

20,63. BLACK WIDOW
04/10 Black Widow v4. #1 – 32,807

01/14 Black Widow #1 – 53,879
01/14 Black Widow #2 – 31,260 ( -42.0%)
02/14 Black Widow #3
03/14 Black Widow #4
04/14 Black Widow #5
#1 – 5 variants
#2-3 – 1 variant

Part of the new All-New Marvel Now launch and one of Marvel’s new wave of female-led books, you can see that its first issue did much better than the last time Black Widow had her own series, but that big issue 2 drop is concerning. However, some have argued that the main audience for these books isn’t going to comic shops but instead buying digitally. We’ll have to wait and see if this series finds a fan base as some of the other Avengers spinoff series like Captain Marvel and Hawkeye have.

23,44. MIRACLEMAN
01/14 Miracleman #1 – 52,313
01/14 Miracleman #2 – 36,927 ( -29.4%)

Not sure what Marvel was hoping with this recolored reprint of this early 90s Alan Moore series, but the retailers and readers don’t seem to be going along for the ride. A sharp drop for issue 2 even with 4 variants supporting it.

24. AMAZING X-MEN
01/09 Astonishing X-Men #28 – 72,589 ( -29.1%)
01/12 Astonishing X-Men #46 – 31,134 ( +65.0%)

01/13 Astonishing X-Men #58 – 25,159 ( -4.2%)
02/13 Astonishing X-Men #59 – 24,195 ( -3.8%)
03/13 Astonishing X-Men #60 – 27,683 ( +14.4%)
04/13 Astonishing X-Men #61 – 27,090 ( -2.1%)
05/13 Astonishing X-Men #62 – 24,121 ( -11.0%)
06/13 Astonishing X-Men #63 – 23,326 ( -3.3%)
07/13 Astonishing X-Men #64 – 22,649 ( -2.9%)
08/13 Astonishing X-Men #65 – 22,010 ( -2.8%)
08/13 Astonishing X-Men #66 – 21,757 ( -1.1%)
09/13 Astonishing X-Men #67 – 21,044 ( -3.3%)
10/13 Astonishing X-Men #68 – 21,023 ( -0.0%)
11/13 Amazing X-Men v2 #1 – 112,337 (+434.4%)
12/13 Amazing X-Men v2 #2 – 60,870 ( -45.8%)
01/14 Amazing X-Men v2 #3 – 51,431 ( -15.5%)

Steep drops for issue 2 and 3. With this being the fifth X-men book and the second following Wolverine’s team, it begs the question of how many times a month you can go to the X-well before people get tired of it. Not even the return of fan-favorite Nightcrawler seems to be a boost for this series.

25. X-MEN
01/11 X-Men v3 #7 – 64,615 ( -23.5%)
01/12 X-Men v3 #23 – 38,719 ( +28.0%)

01/13 X-Men v3 #40 – 28,515 ( -2.8%)
02/13 X-Men v3 #41 – 32,488 ( +13.9%)
03/13 —
04/13 —
05/13 X-Men v4 #1 – 183,297 (+464.2%)
06/13 X-Men v4 #2 – 73,542 ( -59.9%)
07/13 X-Men v4 #3 – 65,270 ( -11.2%)
08/13 X-Men v4 #4 – 64,010 ( -1.9%)
09/13 X-Men v4 #5 – 73,357 ( +14.6%)
10/13 X-Men v4 #6 – 71,990 ( -1.9%)
11/13 X-Men v4 #7 – 56,968 ( -20.9%)
12/13 X-Men v4 #8 – 53,201 ( -6.6%)
01/14 X-Men v4 #9 – 49,412 ( -7.1%)

No variants for the last few months and we’ve seen this book take a big hit in sales numbers. It saw a bit of a bump during the ‘Battle of the Atom’ crossover but now it seems like it is struggling to find the bottom level of its sales.

27,36. NIGHT OF THE LIVING DEADPOOL
01/14 Night #1 of 4 – 47,596
01/14 Night #2 of 4 – 40,241 (-15.5%)

Decent debut that matches pretty closely to the sales of the main title. ‘Deadpool’ continues to be the little brand that could with its impressive ability to draw sales.

30,57. ALL-NEW X-FACTOR

01/09 X-factor #39 – 32,786 (+39.5%)
01/11 X-factor #213 – 25,403 (+80.0%)
01/12 X-factor #230 – 25,707 (+78.0%)

01/13 X-Factor #250 – 22,521 ( +6.2%)
02/13 X-Factor #251 – 21,096 ( -6.3%)
02/13 X-Factor #252 – 20,929 ( -0.8%)
03/13 X-Factor #253 – 20,835 ( -0.4%)
04/13 X-Factor #254 – 20,579 ( -1.2%)
05/13 X-Factor #255 – 20,442 ( -0.7%)
05/13 X-Factor #256 – 20,602 ( +0.8%)
06/13 X-Factor #257 – 20,264 ( -1.6%)
06/13 X-Factor #258 – 20,154 ( -0.5%)
07/13 X-Factor #259 – 20,065 ( -0.4%)
08/13 X-Factor #260 – 19,982 ( -0.4%)
08/13 X-Factor #261 – 19,781 ( -1.0%)
09/13 X-Factor #262 – 20,382 ( +3.0%)
10/13 —
11/13 —
12/13 —
01/14 X-Factor v4 #1 – 45,727
01/14 X-Factor v4 #2 – 32,228 (-29.5%)

Multiple variants for both issues and we see an increase over the previous X-factor sales but not a big enough bump that it won’t fall back to previous numbers in a few months. It seems pretty clear that X-Factor is just going to comfortable live in the 20,000 range.

33. DEADPOOL

01/09 Deadpool v3 #6 – 46,535 ( -10.3%)
01/11 Deadpool v3 #31 – 29,167 ( +43.2%)
01/12 Deadpool v3 #49 – 49,567 ( -16.0%)

01/13 Deadpool v4 #4 – 57,061 ( -11.7%)
02/13 Deadpool v4 #5 – 57,312 ( +0.4%)
03/13 Deadpool v4 #6 – 57,095 ( -0.4%)
04/13 Deadpool v4 #7 – 57,016 ( -0.1%)
04/13 Deadpool v4 #8 – 52,851 ( -7.3%)
05/13 Deadpool v4 #9 – 51,296 ( -2.9%)
05/13 Deadpool v4 #10 – 50,461 ( -1.6%)
06/13 Deadpool v4 #11 – 54,110 ( +7.2%)
06/13 Deadpool v4 #12 – 48,315 ( -10.7%)
07/13 Deadpool v4 #13 – 47,006 ( -2.7%)
08/13 Deadpool v4 #14 – 45,870 ( -2.4%)
08/13 Deadpool v4 #15 – 46,169 ( +0.7%)
09/13 Deadpool v4 #16 – 45,675 ( -1.1%)
09/13 Deadpool v4 #17 – 45,348 ( -0.7%)
10/13 Deadpool v4 #18 – 47,096 ( +3.9%)
11/13 Deadpool v4 #19 – 44,184 ( -6.2%)
12/13 Deadpool v4 #20 – 43,653 ( -1.2%)
12/13 Deadpool v4 #21 – 43,066 ( -1.3%)
01/14 Deadpool v4 #22 – 41,765 ( -3.0%)

This series is standing pretty solid at the 40k mark and should see a significant boost from the upcoming wedding storyline. Deadpool is becoming a strong brand for Marvel outside of the comics as well with a video game and an upcoming HeroClix set which is pretty impressive for a character who is kind of a goofball.

37,39. THOR: GOD OF THUNDE
01/04 Thor v2 #73 – 31,150 ( +24.9%)
01/11 Thor #619 – 42,899 ( -9.3%)
01/12 Thor v4 #10 – 37,487 ( +4.0%)

01/13 Thor v5 #4 – 50,478 ( -9.1%)
02/13 Thor v5 #5 – 51,861 ( +2.7%)
03/13 Thor v5 #6 – 50,481 ( -2.7%)
04/13 Thor v5 #7 – 51,526 ( +2.1%)
05/13 Thor v5 #8 – 48,622 ( -5.6%)
06/13 Thor v5 #9 – 49,125 ( +1.0%)
07/13 Thor v5 #10 – 46,204 ( -5.9%)
08/13 Thor v5 #11 – 45,397 ( -1.7%)
08/13 Thor v5 #12 – 44,865 ( -1.2%)
09/13 Thor v5 #13 – 48,007 ( +7.0%)
10/13 Thor v5 #14 – 46,008 ( -4.2%)
11/13 Thor v5 #15 – 41,259 (-10.3%)
12/13 Thor v5 #16 – 39,597 ( -4.0%)
01/14 Thor v5 #17 – 38,913 ( -1.7%)
01/14 Thor v5 #18 – 38,190 ( -1.9%)

No variants or special gimmicks/crossovers and yet pretty stable sales. This book might be finding its level sales point right around 35 to 40k which is pretty good. Although it always surprises me that even with 2 major Hollywood blockbusters these books don’t sell better, especially when you look and see that ten years ago—before any of the films—this book sold roughly the same amount of books a month.

43. HAWKEYE
01/13 Hawkeye v4 #7 – 37,000 (+10.6%)
02/13 Hawkeye v4 #8 – 36,898 ( -0.3%)
03/13 —
04/13 Hawkeye v4 #9 – 39,678 ( +7.5%)
05/13 Hawkeye v4 #10 – 42,090 ( +6.1%)
06/13 Hawkeye v4 #11 – 40,510 ( -3.8%)
06/13 Hawkeye v4 #12 – 40,837 ( +0.8%)
07/13 —
08/13 —
09/13 —
10/13 Hawkeye v4 #13 – 40,476 ( -0.9%)
11/13 Hawkeye v4 #14 – 39,863 ( -1.5%)
11/13 Hawkeye v4 #15
12/13 —
01/14 Hawkeye v4 #16 – 37,074 ( -7.0%)

Even without variants or crossovers this book continues to sell pretty well. Although with big delays between issues, it will be interesting to see if those delays start to hurt sales. The real success of this series is evident if you look at the Bookscan numbers from 2013 where it was Marvel’s best-selling graphic novel. This book has found critical and sales success outside of the direct market in ways no other Marvel title currently has. It also seems to be the inspiration for many of their new Avengers solo books which also show what the Avengers do on their days off from being Avengers. Time will tell if Marvel finds similar success with those titles.

45. WOLVERINE & THE X-MEN

01/13 Wolverine/X-Men #23 – 43,963 ( -3.7%)
01/13 Wolverine/X-Men #24 – 44,716 ( +1.7%)
02/13 Wolverine/X-Men #25 – 45,057 ( +0.8%)
03/13 Wolverine/X-Men #26 – 42,019 ( -6.7%)
03/13 Wolverine/X-Men #27 – 41,960 ( -0.1%)
04/13 Wolv & X-Men #27AU – 47,055 (+12.1%)
04/13 Wolverine/X-Men #28 – 42,718 ( -9.2%)
05/13 Wolverine/X-Men #29 – 40,451 ( -5.3%)
05/13 Wolverine/X-Men #30 – 40,019 ( -1.1%)
06/13 Wolverine/X-Men #31 – 41,661 ( +4.1%)
06/13 Wolverine/X-Men #32 – 39,790 ( -4.5%)
07/13 Wolverine/X-Men #33 – 42,269 ( +6.2%)
08/13 Wolverine/X-Men #34 – 38,473 ( -9.0%)
08/13 Wolverine/X-Men #35 – 38,046 ( -1.1%)
09/13 Wolverine/X-Men #36 – 59,684 (+56.9%)
10/13 Wolverine/X-Men #37 – 57,434 ( -3.8%)
11/13 Wolverine/X-Men #38 – 39,098 (-31.9%)
12/13 Wolverine/X-Men #39 – 39,063 ( -0.1%)
01/14 Wolverine/X-Men #40 – 36,855 ( -5.7%)

This series has seen some sales drop recently but will be relaunching as a #1 in March as part of even newer Marvel Now All-New. It’ll be interesting to see how much of a boost the relaunch gives it in the long run.

52. CAPTAIN AMERICA
01/04 Capt. America v3 #22 – 41,278 ( -19.0%)
01/09 Capt. America v6 #46 – 73,162 ( -54.3%)
01/11 Capt. America #614 – 42,119 ( -20.6%)
01/12 Capt. America v7 #7 – 46,954 ( -29.0%)

01/13 Captain America v8 #3 – 59,836 ( -7.1%)
02/13 Captain America v8 #4 – 53,112 ( -11.2%)
03/13 Captain America v8 #5 – 49,186 ( -7.4%)
04/13 Captain America v8 #6 – 47,802 ( -2.8%)
05/13 Captain America v8 #7 – 44,024 ( -7.9%)
06/13 Captain America v8 #8 – 43,791 ( -0.5%)
07/13 Captain America v8 #9 – 40,796 ( -6.8%)
08/13 Captain America v8 #10 – 39,356 ( -3.5%)
09/13 Captain America v8 #11 – 38,521 ( -2.1%)
10/13 Captain America v8 #12 – 38,684 ( +0.4%)
11/13 Captain America v8 #13 – 36,147 ( -6.6%)
12/13 Captain America v8 #14 – 34,532 ( -4.5%)
01/14 Captain America v8 #15 – 33,433 ( -3.2%)

Interestingly enough, this book isn’t getting a tie-in comic or reboot to go along with the upcoming Marvel studios film. It will be getting a .now issue and some variants though. Still the sales on this aren’t very high or even very stable for a book starring one of Marvel’s A-list Avengers characters.

53. INDESTRUCTIBLE HULK
01/04 Inc. Hulk v3 #64 – 51,960 ( -36.4%)
01/11 Inc. Hulks #620 – 30,992 ( +6.7%)
01/12 Inc. Hulk v4 #3 – 45,876 ( -28.0%)

01/13 Indestructible #3 – 59,431 ( -6.6%)
02/13 Indestructible #4 – 56,214 ( -5.4%)
03/13 Indestructible #5 – 54,967 ( -2.2%)
04/13 Indestructible #6 – 55,470 ( +0.9%)
05/13 Indestructible #7 – 49,956 ( -9.9%)
05/13 Indestructible #8 – 48,866 ( -2.2%)
06/13 Indestructible #9 – 49,427 ( +1.1%)
07/13 Indestructible #10 – 45,531 ( -7.9%)
07/13 Indestructible #11 – 45,241 ( -0.6%)
08/13 Indestructible #12 – 43,673 ( -3.5%)
09/13 Indestructible #13 – 41,805 ( -4.3%)
10/13 Indestructible #14 – 40,963 ( -2.0%)
11/13 Indestructible #15 – 37,025 ( -9.6%)
11/13 Indestructible #16 – 35,871 ( -3.1%)
12/13 Hulk #17.INH – 35,679 ( -0.5%)
01/14 Hulk #18.INH – 33,056 ( -7.4%)

Another A-list Avenger solo book having trouble maintaining sales even with an Inhumanity tie-in. This one will probably be part of their next wave of reboots but for now we have to wonder how low the sales will go.

54. ALL-NEW MARVEL NOW! POINT ONE
01/14 Point One – 32,929

A one-shot book containing short stories that tie in to some of the new series coming out such as Ms. Marvel.

58. DAREDEVIL
01/04 Dardevil v2 #56 – 56,367 (-43.1%)
01/09 Daredevil v2 #115- 40,202 (-20.2%)
01/11 DD Reborn #1 – 34,310 ( -6.5%)
01/12 Daredevil v3 #8 – 43,494 (-26.0%)

01/13 Daredevil v3 #22 – 36,102 ( +0.7%)
02/13 Daredevil v3 #23 – 37,170 ( +3.0%)
03/13 Daredevil v3 #24 – 37,231 ( +0.2%)
04/13 Daredevil v3 #25 – 39,678 ( +6.6%)
05/13 Daredevil v3 #26 – 39,788 ( +0.3%)
06/13 Daredevil v3 #27 – 35,834 ( -9.9%)
07/13 Daredevil v3 #28 – 35,364 ( -1.3%)
07/13 Daredevil v3 #29 – 34,915 ( -1.3%)
08/13 Daredevil v3 #30 – 35,240 ( +0.9%)
09/13 Daredevil v3 #31 – 36,666 ( +4.0%)
10/13 Daredevil v3 #32 – 34,957 ( -4.7%)
11/13 Daredevil v3 #33 – 32,966 ( -5.7%)
12/13 Daredevil v3 #34 – 32,331 ( -1.9%)
01/14 Daredevil v3 #35 – 32,067 ( -0.8%)

Sales have been slumping for what is consistently one of marvel’s best books, but never fear we are about two months away from a soft reboot which should re-invigorate sales for a bit.

64. WOLVERINE
01/04 Wolverine v3 #10 – 71,395 ( -56.3%)
01/11 Wolverine v4 #5 – 46,920 ( -33.6%)
01/12 Wolverine #300 – 58,681 ( -47.0%)

03/13 Wolverine v5 #1 – 117,669 (+242.4%)
04/13 Wolverine v5 #2 – 57,165 ( -51.4%)
05/13 Wolverine v5 #3 – 49,629 ( -13.2%)
06/13 Wolverine v5 #4 – 46,784 ( -5.7%)
06/13 Wolverine v5 #5 – 43,694 ( -6.6%)
07/13 Wolverine v5 #6 – 40,593 ( -7.1%)
07/13 Wolverine v5 #7 – 38,605 ( -4.9%)
08/13 Wolverine v5 #8 – 39,830 ( -3.2%)
09/13 Wolverine v5 #9 – 35,920 ( -9.8%)
10/13 Wolverine v5 #10 – 34,651 ( -3.5%)
11/13 Wolverine v5 #11 – 35,394 ( +2.1%)
12/13 Wolverine v5 #12 – 32,274 ( -8.8%)
01/14 Wolverine v5 #13 – 31,164 ( -3.4%)

Numbers have gotten pretty low, but they are relaunching next month with a new #1 so that should help.

65,66. IRON MAN


01/13 Iron Man v6 #5 – 50,899 ( -10.2%)
02/13 Iron Man v6 #6 – 46,206 ( -9.2%)
03/13 Iron Man v6 #7 – 44,040 ( -4.7%)
04/13 Iron Man v6 #8 – 43,974 ( -0.1%)
05/13 Iron Man v6 #9 – 78,006 ( +77.4%)
05/13 Iron Man v6 #10 – 45,424 ( -41.8%)
06/13 Iron Man v6 #11 – 44,409 ( -2.2%)
07/13 Iron Man v6 #12 – 40,405 ( -9.0%)
07/13 Iron Man v6 #13 – 39,534 ( -2.2%)
08/13 Iron Man v6 #14 – 38,137 ( -3.5%)
09/13 Iron Man v6 #15 – 36,346 ( -4.7%)
10/13 Iron Man v6 #16 – 35,924 ( -1.2%)
10/13 Iron Man v6 #17 – 39,047 ( +8.7%)
11/13 Iron Man v6 #18 – 36,135 ( -7.5%)
12/13 Iron Man v6 #19 – 32,537 ( -10.0%)
01/14 Iron Man v6 #20 – 30,533 ( -6.2%)
01/14 Iron #20.INH – 30,512 ( -0.1%)

The Inhumanity tie-in doesn’t help boost sales, but maybe the upcoming .Now issue will. It seems a shame that Marvel’s biggest movie star can’t maintain better sales numbers in the comics world.

67. SAVAGE WOLVERINE
01/13 Savage Wolverine #1 – 102,530
02/13 Savage Wolverine #2 – 58,254 (-43.2%)
03/13 Savage Wolverine #3 – 50,310 (-13.6%)
04/13 Savage Wolverine #4 – 45,933 ( -8.7%)
05/13 Savage Wolverine #5 – 42,328 ( -7.8%)
06/13 Savage Wolverine #6 – 59,410 (+40.4%)
07/13 Savage Wolverine #7 – 40,946 (-31.1%)
08/13 —
09/13 Savage Wolverine #8 – 38,208 ( -6.7%)
10/13 Savage Wolverine #9 – 36,451 ( -4.6%)
10/13 Savage Wolverine #10 – 33,627 ( -7.7%)
11/13 Savage Wolverine #11 – 30,338 ( -9.8%)
11/13 Savage Wolverine #12 – 29,739 ( -2.0%)
12/13 Savage Wolverine #13 – 27,490 ( -7.6%)
01/14 Savage #14.NOW – 30,370 (+10.5%)

Nice bump from the .Now and its 4 variants, but still this second Wolverine series isn’t bringing in huge sales.

68. MIGHTY AVENGERS
09/13 Mighty Avengers v2 #1 – 101,921
10/13 Mighty Avengers v2 #2 – 54,862 (-46.2%)
11/13 Mighty Avengers v2 #3 – 42,210 (-23.1%)
12/13 Mighty Avengers v2 #4 – 35,740 (-15.3%)
01/14 Mighty Avengers v2 #5 – 30,251 (-15.4%)

Big sales drop for yet another Avengers team book that isn’t that distinguishable in concept from the other 5. A shame too as this one is actually pretty cool.

69. INHUMANITY: SUPERIOR SPIDER-MAN
01/14 One-shot – 30,126

Decent numbers but nowhere near what Superior normally sells.

71,84. CATACLYSM
07/13 Hunger #1 of 4 – 70,835
08/13 Hunger #2 of 4 – 44,929 (-36.6%)
09/13 —
10/13 Hunger #3 of 4 – 39,915 (-11.2%)
10/13 Hunger #4 of 4 – 36,775 ( -7.9%)
10/13 Cataclysm #0.1 – 37,589 ( +2.2%)
11/13 Cataclysm #1 of 5 – 42,109 (+12.0%)
12/13 Cataclysm #2 of 5 – 33,348 (-20.8%)
01/14 Cataclysm #3 of 5 – 29,566 (-11.3%)
01/14 Cataclysm #4 of 5 – 26,363 (-10.8%)

Excitement for this world-shattering event is winding down. Hopefully, the post-event relaunch will help bolster the falling sales of the Ultimate universe.

72,93. THUNDERBOLTS
01/09 Thunderbolts #128 – 39,207 (-26.0%)
01/11 Thunderbolts #152 – 26,515 ( +9.3%)
01/12 Thunderbolts #168 – 20,585 ( +41%)

01/13 Thunderbolts v2 #3 – 44,272 (-13.0%)
02/13 Thunderbolts v2 #4 – 43,287 ( -2.2%)
02/13 Thunderbolts v2 #5 – 41,663 ( -3.8%)
03/13 Thunderbolts v2 #6 – 39,293 ( -5.7%)
03/13 Thunderbolts v2 #7 – 38,553 ( -1.9%)
04/13 Thunderbolts v2 #8 – 36,979 ( -4.1%)
05/13 Thunderbolts v2 #9 – 32,855 (-11.2%)
06/13 Thunderbolts v2 #10 – 32,682 ( -0.5%)
06/13 Thunderbolts v2 #11 – 30,618 ( -6.3%)
07/13 Thunderbolts v2 #12 – 29,081 ( -5.0%)
07/13 Thunderbolts v2 #13 – 28,528 ( -1.9%)
08/13 Thunderbolts v2 #14 – 30,620 ( +7.3%)
09/13 Thunderbolts v2 #15 – 29,703 ( -3.0%)
10/13 Thunderbolts v2 #16 – 29,334 ( -1.2%)
10/13 Thunderbolts v2 #17 – 28,324 ( -3.4%)
11/13 Thunderbolts v2 #18 – 26,502 ( -6.4%)
12/13 Thunderbolts v2 #19 – 24,959 ( -5.8%)
01/14 Thunderblts #20.NOW – 28,994 (+16.2%)
01/14 Thunderbolts v2 #21 – 24,293 (-16.2%)

Again we see a nice boost from the .NOW issue and its 4 variant but then the numbers drop right back down afterwards. This is starting to get into relaunch territory.

75,82. CABLE & X-FORCE
01/13 Cable & X-Force #3 – 51,761 (-10.3%)
02/13 Cable & X-Force #4 – 46,104 (-10.9%)
03/13 Cable & X-Force #5 – 44,680 ( -3.1%)
03/13 Cable & X-Force #6 – 42,896 ( -4.0%)
04/13 Cable & X-Force #7 – 41,500 ( -3.3%)
05/13 Cable & X-Force #8 – 39,041 ( -5.9%)
06/13 Cable & X-Force #9 – 38,414 ( -1.6%)
06/13 Cable & X-Force #10 – 36,104 ( -6.0%)
07/13 Cable & X-Force #11 – 34,240 ( -5.2%)
08/13 Cable & X-Force #12 – 33,127 ( -3.3%)
08/13 Cable & X-Force #13 – 32,104 ( -3.1%)
09/13 Cable & X-Force #14 – 31,053 ( -3.3%)
10/13 Cable & X-Force #15 – 30,658 ( -1.3%)
11/13 Cable & X-Force #16 – 28,564 ( -6.8%)
12/13 Cable & X-Force #17 – 27,712 ( -3.0%)
01/14 Cable & X-Force #18 – 27,285 ( -1.5%)
01/14 Cable & X-Force #19 – 28,208 ( +3.4%)

Final issue before this book merges with the other X-force book for a relaunch.

76. FANTASTIC FOUR
01/04 Fantastic Four #509 – 50,275 (-44.2%)
01/09 Fantastic Four #563 – 52,731 (-46.8%)
01/11 Fantastic Four #587 -115,448 (-75.7%)
01/12 Fantastic Four #602 – 45,131 (-38%)

01/13 Fantastic Four v5 #3 – 50,555 ( -13.5%)
02/13 Fantastic Four v5 #4 – 44,999 ( -11.0%)
03/13 Fantastic Four v5 #5 – 42,590 ( -5.4%)
03/13 Fantastic Four #5AU – 45,756 ( +7.4%)
04/13 Fantastic Four v5 #6 – 41,291 ( -4.8%)
04/13 Fantastic Four v5 #7 – 39,314 ( -4.8%)
05/13 Fantastic Four v5 #8 – 37,309 ( -5.1%)
06/13 Fantastic Four v5 #9 – 37,071 ( -0.6%)
07/13 Fantastic Four v5 #10 – 34,018 ( -8.2%)
08/13 Fantastic Four v5 #11 – 32,665 ( -4.0%)
09/13 Fantastic Four v5 #12 – 31,426 ( -3.8%)
10/13 Fantastic Four v5 #13 – 31,561 ( +0.4%)
11/13 Fantastic Four v5 #14 – 28,679 ( -9.1%)
12/13 Fantastic Four v5 #15 – 27,610 ( -3.7%)
01/14 Fantastic Four v5 #16 – 28,045 ( +1.6%)

Final issue before the relaunch. Sales on this dropped very quickly and the relaunch button is being pushed only a year after the last relaunch.

77,81. UNCANNY X-FORCE
01/09 X-force v3 #11 – 5,1801 (-47.3%)
01/11 X-force v4 #4 – 51,381 (-46.8%)
01/12 X-Force v4 #19.1- 50,399 (-46%)

01/13 X-Force v5 #1 – 86,187 (+80.5%)
02/13 X-Force v5 #2 – 56,713 (-34.2%)
03/13 X-Force v5 #3 – 51,721 ( -8.8%)
04/13 —
05/13 X-Force v5 #4 – 47,727 ( -7.7%)
05/13 X-Force v5 #5 – 45,674 ( -4.3%)
06/13 X-Force v5 #6 – 42,496 ( -7.0%)
06/13 X-Force v5 #7 – 40,380 ( -5.0%)
07/13 X-Force v5 #8 – 37,781 ( -6.4%)
07/13 X-Force v5 #9 – 36,978 ( -2.1%)
08/13 X-Force v5 #10 – 35,329 ( -4.5%)
09/13 X-Force v5 #11 – 36,186 ( +2.4%)
10/13 X-Force v5 #12 – 32,559 (-10.0%)
10/13 X-Force v5 #13 – 30,567 ( -6.1%)
11/13 X-Force v5 #14 – 28,885 ( -5.5%)
12/13 X-Force v5 #15 – 27,567 ( -4.6%)
01/14 X-Force v5 #16 – 27,701 ( +0.5%)
01/14 X-Force v5 #17 – 27,319 ( -1.4%)

Last issue before the relaunch/merger with the other X-force book which will hopefully give a boost to sales.

78. CATACLYSM: ULTIMATE COMICS SPIDER-MAN
01/04 Spider-Man #52 – 95,882 (-71.2%)
01/09 Spider-Man #130 – 49,622 (-44.3%)
01/11 Spider-Man #152 – 33,481 (-17.4%)
01/12 Spider-Man v3 #6 – 49,840 (-45%)

01/13 Spider-Man v3 #19 – 36,017 ( -2.5%)
02/13 Spider-Man v3 #20 – 35,461 ( -1.5%)
03/13 Spider-Man v3 #21 – 35,284 ( -0.5%)
04/13 Spider-Man v3 #22 – 34,918 ( -1.0%)
05/13 Spider-Man v3 #23 – 35,581 ( +1.9%)
06/13 Spider-Man v3 #24 – 34,011 ( -4.4%)
07/13 Spider-Man v3 #25 – 33,271 ( -2.2%)
08/13 Spider-Man v3 #26 – 32,932 ( -1.0%)
09/13 Spider-Man v3 #27 – 32,200 ( -2.2%)
10/13 Spider-Man v3 #28 – 31,462 ( -2.3%)
11/13 Cataclysm #1 of 3 – 36,541 (+16.1%)
12/13 Cataclysm #2 of 3 – 30,293 (-17.1%)
01/14 Cataclysm #3 of 3 – 27,650 ( -8.7%)

With the conclusion of Cataclysm this book will take a 2-month break before issue #200 and then see a post-event relaunch. These Ultimate books aren’t doing so great but the relaunches shake up the teams in some interesting ways that could breathe new life into this line of books.

86. NOVA
01/09 Nova v4 #21 – 25,639 ( -2.3%)

02/13 Nova v5 #1 – 80,857
03/13 Nova v5 #2 – 46,725 (-42.2%)
04/13 Nova v5 #3 – 40,548 (-13.2%)
05/13 Nova v5 #4 – 38,151 ( -5.9%)
06/13 Nova v5 #5 – 36,545 ( -4.2%)
07/13 Nova v5 #6 – 34,234 ( -6.3%)
08/13 Nova v5 #7 – 31,937 ( -6.7%)
09/13 Nova v5 #8 – 37,767 (+18.3%)
10/13 Nova v5 #9 – 32,323 (-14.4%)
11/13 Nova v5 #10 – 32,716 ( +1.2%)
12/13 Nova v5 #11 – 27,982 (-14.5%)
01/14 Nova v5 #12 – 25,043 (-10.5%)

These numbers aren’t looking too promising, but there is a .Now issue coming up with some variants that could help boost sales for a month. The question here is will Nova get a relaunch or some sort of crossover with another more popular book or just get cancelled?

88. DISNEY KINGDOMS: SEEKERS OF THE WEIRD
01/14 Seekers #1 of 5 – 24,910

3 Variants on this miniseries and the launch numbers aren’t too great. Feels like this could have benefitted from a clearer marketing strategy or as being launched as part of a larger Disney-themed line.

91. GEORGE ROMERO EMPIRE OF THE DEAD: ACT ONE
01/14 Act One #1 of 5 – 24,515

Another miniseries with variant support that launches quite low.

100. SUPERIOR SPIDER-MAN TEAM-UP
01/12 Avenging #3 -52,371 ( -56%)

01/13 Avenging #16 – 29,032 ( -30.1%)
02/13 Avenging #17 – 30,783 ( +6.0%)
03/13 Avenging #18 – 31,657 ( +2.8%)
04/13 Avenging #19 – 28,740 ( -9.2%)
05/13 Avenging #20 – 27,609 ( -3.9%)
05/13 Avenging #21 – 27,251 ( -1.3%)
06/13 Avenging #22 – 26,799 ( -1.7%)
07/13 Superior Team-Up #1 – 76,959 (+187.2%)
08/13 Superior Team-Up #2 – 41,155 ( -46.5%)
09/13 Superior Team-Up #3 – 37,363 ( -9.2%)
10/13 Superior Team-Up #4 – 36,296 ( -3.6%)
10/13 Superior Team-Up #5 – 30,424 ( -16.2%)
11/13 Superior Team-Up #6 – 27,189 ( -10.6%)
12/13 Sup. Team-up #7.NOW – 25,514 ( -6.2%)
12/13 Superior Team-Up #8 – 24,296 ( -4.8%)
01/14 Superior Team-Up #9 – 23,071 ( -5.0%)

This book wasn’t solicited for May, so issue 12 may be its last issue or it may see a relaunch to match back up with the new Amazing Spider-man book.

103. YOUNG AVENGERS
01/13 Young Avengers v2 #1 – 76,144
02/13 Young Avengers v2 #2 – 43,559 (-42.8%)
03/13 Young Avengers v2 #3 – 38,469 (-11.7%)
04/13 Young Avengers v2 #4 – 34,378 (-10.6%)
05/13 Young Avengers v2 #5 – 32,159 ( -6.5%)
06/13 Young Avengers v2 #6 – 30,822 ( -4.2%)
07/13 Young Avengers v2 #7 – 28,596 ( -7.2%)
07/13 Young Avengers v2 #8 – 27,844 ( -2.6%)
08/13 Young Avengers v2 #9 – 26,720 ( -4.0%)
09/13 Young Avengers v2 #10 – 25,874 ( -3.2%)
10/13 Young Avengers v2 #11 – 25,754 ( -0.5%)
11/13 Young Avengers v2 #12 – 23,790 ( -7.6%)
12/13 Young Avengers v2 #13 – 23,019 ( -3.2%)
12/13 Young Avengers v2 #14 – 22,692 ( -1.4%)
01/14 Young Avengers v2 #15 – 21,961 ( -3.2%)

Final issue of this ‘season’ of Young Avengers. No word yet on a new season starting anytime soon. This book had a large online following and it will be bear watching to see how it does sales wise as a graphic novel over the next few years.

105. AVENGERS ASSEMBLE
01/13 Avengers Assemble #11 – 31,027 ( -8.8%)
02/13 Avengers Assemble #12 – 29,475 ( -5.0%)
03/13 Avengers Assemble #13 – 28,432 ( -3.6%)
04/13 Av. Assemble #14AU – 35,985 (+26.6%)
05/13 Av. Assemble #15AU – 33,183 ( -7.8%)
06/13 Avengers Assemble #16 – 27,497 (-17.1%)
07/13 Avengers Assemble #17 – 26,640 ( -3.1%)
08/13 Avengers Assemble #18 – 30,597 (+14.9%)
09/13 Avengers Assemble #19 – 29,564 ( -3.4%)
10/13 Avengers Assemble #20 – 28,886 ( -2.3%)
11/13 Avengers Assemble #21 – 24,831 (-14.0%)
12/13 Av. Assemble #22.INH – 24,168 ( -2.7%)
01/14 Av. Assemble #23.INH – 21,943 ( -9.2%)

Wrapping up with issue 25 in March. When this launched 2 years ago it was meant to be the book that movie fans would gravitate towards as it shared the same cast but slowly moved away from that concept and got lost amidst the plethora of other Avengers team books.

107. CATACLYSM: ULTIMATES
01/11 U.C. Avengers 3 #6- 33,454 (-35.1%)
01/12 Ultimates v5 #6 – 34,865 (-38%)

01/13 Ultimates v5 #20 – 25,613 ( -5.0%)
02/13 Ultimates v5 #21 – 23,811 ( -7.0%)
03/13 Ultimates v5 #22 – 23,442 ( -1.5%)
04/13 Ultimates v5 #23 – 22,778 ( -2.8%)
05/13 Ultimates v5 #24 – 21,429 ( -5.9%)
06/13 Ultimates v5 #25 – 21,636 ( +1.0%)
06/13 Ultimates v5 #26 – 20,785 ( -3.9%)
07/13 Ultimates v5 #27 – 20,024 ( -3.7%)
07/13 Ultimates v5 #28 – 19,859 ( -0.8%)
08/13 Ultimates v5 #29 – 19,657 ( -1.0%)
09/13 Ultimates v5 #30 – 19,420 ( -1.2%)
10/13 —
11/13 Cataclysm #1 of 3 – 28,422 (+46.4%)
12/13 Cataclysm #2 of 3 – 24,819 (-12.7%)
01/14 Cataclysm #3 of 3 – 21,705 (-12.5%)

Relaunching in April with a new cast of Avengers post-cataclysm. It looks like an interesting line-up that could help boost the withering Ultimate universe books.

108. FF
01/12 FF #14 – 42,609 (-49%)

01/13 FF v2 #3 – 41,108 (-10.8%)
02/13 FF v2 #4 – 35,815 (-12.9%)
03/13 FF v2 #5 – 34,601 ( -3.4%)
04/13 FF v2 #6 – 32,937 ( -4.8%)
05/13 FF v2 #7 – 30,960 ( -6.0%)
05/13 FF v2 #8 – 30,061 ( -2.9%)
06/13 —
07/13 FF v2 #9 – 29,180 ( -2.9%)
07/13 FF v2 #10 – 27,304 ( -6.4%)
08/13 FF v2 #11 – 26,243 ( -3.9%)
09/13 FF v2 #12 – 25,443 ( -3.0%)
10/13 FF v2 #13 – 23,997 ( -5.7%)
11/13 FF v2 #14 – 22,726 ( -5.3%)
12/13 FF v2 #15 – 22,034 ( -3.0%)
01/14 FF v2 #16 – 21,658 ( -1.7%)

Final issue.

109. INHUMANITY: THE AWAKENING
12/13 Awakening #1 of 2 – 25,582
01/14 Awakening #2 of 2 – 21,391 (-16.4%)

Inhumanity tie-in that follows some of the young X-men and Avengers Academy kids but did not garner a large number of orders.

110. SECRET AVENGERS
01/11 Secret Avengers #9 – 50,748 ( -57.9%)
01/12 Secret Avengers #21 – 38,082 ( -44%)

01/13 Secret Avengers #36 – 29,330 ( -4.6%)
01/13 Secret Avengers #37 – 32,139 ( +9.6%)
02/13 Secret Avengers v2 #1 – 85,267 (+196.4%)
03/13 Secret Avengers v2 #2 – 46,419 ( -45.6%)
04/13 Secret Avengers v2 #3 – 38,676 ( -16.7%)
05/13 Secret Avengers v2 #4 – 33,428 ( -13.6%)
06/13 Secret Avengers v2 #5 – 31,437 ( -6.0%)
07/13 Secret Avengers v2 #6 – 28,908 ( -8.0%)
08/13 Secret Avengers v2 #7 – 27,222 ( -5.8%)
08/13 Secret Avengers v2 #8 – 26,150 ( -3.9%)
09/13 Secret Avengers v2 #9 – 24,870 ( -4.9%)
10/13 Secret Avengers v2 #10 – 29,134 ( +17.1%)
11/13 Secret Avengers v2 #11 – 25,326 ( -13.1%)
12/13 Secret Avengers v2 #12 – 23,863 ( -5.8%)
12/13 Secret Avengers v2 #13 – 23,172 ( -2.9%)
01/14 Secret Avengers v2 #14 – 21,372 ( -7.8%)

Relaunching in March to bolster its very low sales numbers.

113. CATACLYSM: ULTIMATE X-MEN
01/13 X-Men v2 #21 – 23,479 ( -5.3%)
02/13 X-Men v2 #22 – 22,456 ( -4.4%)
02/13 X-Men v2 #23 – 22,197 ( -1.2%)
03/13 X-Men v2 #24 – 21,862 ( -1.5%)
04/13 X-Men v2 #25 – 21,139 ( -3.3%)
05/13 X-Men v2 #26 – 20,330 ( -3.8%)
06/13 X-Men v2 #27 – 19,298 ( -5.1%)
06/13 X-Men v2 #28 – 19,421 ( +0.6%)
07/13 X-Men v2 #29 – 19,381 ( -0.2%)
08/13 X-Men v2 #30 – 18,634 ( -3.9%)
09/13 X-Men v2 #31 – 18,220 ( -2.2%)
10/13 X-Men v2 #32 – 17,921 ( -1.6%)
10/13 X-Men v2 #33 – 17,719 ( -1.1%)
11/13 Cataclysm #1 of 3 – 26,328 (+48.6%)
12/13 Cataclysm #2 of 3 – 22,508 (-14.5%)
01/14 Cataclysm #3 of 3 – 20,431 ( -9.2%)

Being replaced by a new Ultimate FF book after Cataclysm.

115. AVENGERS A.I.
07/13 Avengers A.I. #1 – 68,130
08/13 Avengers A.I. #2 – 37,079 (-45.6%)
09/13 Avengers A.I. #3 – 29,776 (-19.7%)
10/13 Avengers A.I. #4 – 25,770 (-13.5%)
10/13 Avengers A.I. #5 – 23,146 (-10.2%)
11/13 Avengers A.I. #6 – 20,037 (-13.4%)
12/13 Avengers A.I. #7 – 19,879 ( -0.8%)
01/14 A.I. #8.NOW – 20,084 ( +1.0%)

Small bump from the .Now issue and the multiple variants but this book isn’t doing a very good job distinguishing itself from the other 5 Avengers team books.

119. MARVEL KNIGHTS: SPIDER-MAN
10/13 MK Spider-Man v2 #1 of 5 – 38,379
11/13 MK Spider-Man v2 #2 of 5 – 26,581 (-30.7%)
12/13 MK Spider-Man v2 #3 of 5 – 22,878 (-13.9%)
01/14 MK Spider-Man v2 #4 of 5 – 19,328 (-15.5%)

This experiment with the Marvel Knights line wraps up next month. Not terrible sales for a miniseries but nothing extraordinary either.

124. A+X
01/13 A+X #4 – 48,091 (-15.2%)
02/13 —
03/13 A+X #5 – 37,250 (-22.5%)
03/13 A+X #6 – 34,434 ( -7.6%)
04/13 A+X #7 – 31,183 ( -9.4%)
05/13 A+X #8 – 26,967 (-13.5%)
06/13 A+X #9 – 25,803 ( -4.3%)
07/13 A+X #10 – 24,371 ( -5.5%)
08/13 A+X #11 – 23,222 ( -4.7%)
09/13 A+X #12 – 21,282 ( -8.4%)
10/13 A+X #13 – 20,908 ( -1.8%)
11/13 A+X #14 – 19,318 ( -7.6%)
12/13 A+X #15 – 18,648 ( -3.5%)
01/14 A+X #16 – 17,913 ( -3.9%)

Ends in March with issue 18.

125,126. X-MEN LEGACY
01/04 New X-Men #151 – 124,048 (-85.6%)
01/09 X-Men legacy #220 – 59,268 (-69.9%)
01/11 X-Men Legacy #244 – 40,193 (-55.5%)
01/12 X-Men legacy #261 – 37,577 (-52%)

01/13 X-Men Legacy v2 #4 – 37,673 (-17.0%)
01/13 X-Men Legacy v2 #5 – 34,823 ( -7.6%)
02/13 X-Men Legacy v2 #6 – 31,074 (-10.8%)
03/13 X-Men Legacy v2 #7 – 29,231 ( -5.9%)
03/13 X-Men Legacy v2 #8 – 28,174 ( -3.6%)
04/13 X-Men Legacy v2 #9 – 28,405 ( +0.8%)
05/13 X-Men Legacy v2 #10 – 25,911 ( -8.8%)
05/13 X-Men Legacy v2 #11 – 25,048 ( -3.3%)
06/13 X-Men Legacy v2 #12 – 23,996 ( -4.2%)
07/13 X-Men Legacy v2 #13 – 23,146 ( -3.5%)
07/13 X-Men Legacy v2 #14 – 22,119 ( -4.4%)
08/13 X-Men Legacy v2 #15 – 21,599 ( -2.4%)
09/13 X-Men Legacy v2 #16 – 20,995 ( -2.8%)
09/13 X-Men Legacy v2 #17 – 20,382 ( -2.9%)
10/13 X-Men Legacy v2 #18 – 19,767 ( -3.0%)
11/13 X-Men Legacy v2 #19 – 19,149 ( -3.1%)
11/13 X-Men Legacy v2 #20 – 18,754 ( -2.1%)
12/13 X-Men Legacy v2 #21 – 18,754 ( n/c )
01/14 X-Men Legacy v2 #22 – 17,868 ( -4.7%)
01/14 X-Men Legacy v2 #23 – 17,636 ( -1.3%)

Looks like March’s issue 300 may be the last issue for this series. No word yet on a relaunch.

130,142,146. REVOLUTIONARY WAR
01/14 Alpha – 16,788
01/14 Dark Angel – 14,083
01/14 Knights of Pendragon – 13,440

Not a great launch for these even with variants.

131. MARVEL KNIGHTS: X-MEN
11/13 X-Men #1 of 5 – 30,214
12/13 X-Men #2 of 5 – 22,549 (-25.4%)
01/14 X-Men #3 of 5 – 16,581 (-26.5%)

Not doing as well as the MK Spider-Man series.

137. DAREDEVIL: DARK NIGHTS
06/13 Dark Nights #1 of 8
07/13 Dark Nights #2 of 8 – 22,322 (-13.3%)
08/13 Dark Nights #3 of 8 – 20,659 ( -7.5%)
09/13 Dark Nights #4 of 8 – 19,364 ( -6.3%)
10/13 Dark Nights #5 of 8 – 18,163 ( -6.2%)
11/13 Dark Nights #6 of 8 – 17,032 ( -6.2%)
12/13 Dark Nights #7 of 8 – 15,996 ( -6.1%)
01/14 Dark Nights #8 of 8 – 14,861 ( -7.1%)

This miniseries ends with less-than-stellar sales.

140. MARVEL KNIGHTS: HULK
12/13 Hulk #1 of 4 – 22,169
01/14 Hulk #2 of 4 – 14,568 (-34.3%)

The bottom of the pack for the new Marvel Knights books.

150. WOLVERINE MAX
01/13 Wolverine: Max #3 – 24,058 (-11.6%)
02/13 Wolverine: Max #4 – 22,072 ( -8.3%)
03/13 Wolverine: Max #5 – 20,479 ( -7.2%)
04/13 Wolverine: Max #6 – 19,316 ( -5.7%)
05/13 Wolverine: Max #7 – 18,239 ( -5.6%)
06/13 Wolverine: Max #8 – 17,247 ( -5.4%)
07/13 Wolverine: Max #9 – 16,931 ( -1.8%)
08/13 Wolverine: Max #10 – 16,057 ( -5.2%)
09/13 Wolverine: Max #11 – 15,707 ( -2.2%)
10/13 Wolverine: Max #12 – 15,106 ( -3.8%)
11/13 Wolverine: Max #13 – 14,341 ( -5.1%)
12/13 Wolverine: Max #14 – 14,118 ( -1.6%)
01/14 Wolverine: Max #15 – 13,368 ( -5.3%)

Final issue for this low-selling Wolverine series.

187. FANTOMEX MAX
10/13 Fantomex Max #1 of 4 – 19,259
11/13 Fantomex Max #2 of 4 – 14,171 (-26.4%)
12/13 Fantomex Max #3 of 4 – 12,064 (-14.9%)
01/14 Fantomex Max #4 of 4 – 9,890 (-18.0%)

Final issue.

223. AMAZING SPIDER-MAN: MOVIE ADAPTATION
01/14 #1 of 2 – 7,563
02/14 #2 of 2

Not a lot of interest in this.

283. PAINKILLER JANE [Icon]
11/13 Painkiller Jane #1 of 4 – 8,967
12/13 Painkiller Jane #2 of 4 – 6,196 (-30.9%)
01/14 Painkiller Jane #3 of 4 – 5,248 (-15.3&)

Ends next month.

290. MARVEL UNIVERSE AVENGERS ASSEMBLE
01/13 MU Avengers #10 – 4,951 ( -4.9%)
02/13 MU Avengers #11 – 4,940 ( -0.2%)
03/13 MU Avengers #12 – 4,960 ( +0.4%)
04/13 MU Avengers #13 – 4,911 ( -1.0%)
05/13 MU Avengers #14 – ?,??? ( ??? )
06/13 MU Avengers #15 – 4,744 ( ??? )
07/13 MU Avengers #16 – ?,??? ( ??? )
08/13 MU Avengers #17 – ?,??? ( ??? )
09/13 MU Avengers #18 – ?,??? ( ??? )
10/13 MUA Assemble #1 – 14,713 ( ??? )
11/13 MUA Assemble #2 – 6,530 (-55.6%)
12/13 MUA Assemble #3 – 5,548 (-15.0%)
01/14 MUA Assemble #4 – 5,082 ( -8.4%)

Barely holding onto its place on the top 300 chart.

Marvel Universe Ultimate Spider-Man and Hulk: Agents of S.M.A.S.H. did not chart.

6 Month Comparisons

+127.9% ALL NEW X-FACTOR #1
+127.1% AMAZING X-MEN #3
+8.4% CATACLYSM ULTIMATES #3
+5.4% CATACLYSM ULTIMATE X-MEN #3
+2.3% ALL NEW X-MEN #22.NOW
-0.3% THUNDERBOLTS #20.NOW
-4.2% AVENGERS #25
-5.3% SUPERIOR SPIDER-MAN #25
-9.2% HAWKEYE #16
-9.3% DAREDEVIL #35
-11.1% SUPERIOR SPIDER-MAN #26
-11.1% DEADPOOL #22
-12.8% WOLVERINE AND X-MEN #40
-15.8% THOR GOD OF THUNDER #17
-16.0% ALL NEW X-MEN #21
-16.5% THUNDERBOLTS #21
-16.5% UNCANNY X-MEN #16
-16.9% CATACLYSM ULTIMATE SPIDER-MAN #3
-17.3% THOR GOD OF THUNDER #18
-17.6% FANTASTIC FOUR #16
-17.6% CABLE AND X-FORCE #19
-17.6% AVENGERS ASSEMBLE #23.INH
-18.0% CAPTAIN AMERICA #15
-20.3% CABLE AND X-FORCE #18
-20.5% UNCANNY AVENGERS #16
-21.0% WOLVERINE MAX #15 (MR)
-22.8% X-MEN LEGACY #22
-23.2% YOUNG AVENGERS #15
-23.2% WOLVERINE #13
-23.8% X-MEN LEGACY #23
-24.3% X-MEN #9
-24.4% IRON MAN #20
-25.8% FF #16
-25.8% SAVAGE WOLVERINE #14.NOW
-26.1% SECRET AVENGERS #14
-26.5% A PLUS X #16
-26.7% UNCANNY X-FORCE #16
-26.8% NOVA #12
-27.4% INDESTRUCTIBLE HULK #18.INH
-27.7% UNCANNY X-FORCE #17
-33.4% DAREDEVIL DARK NIGHTS #8
-44.6% GUARDIANS OF GALAXY #11.NOW
-58.3% CATACLYSM ULTIMATES LAST STAND #3
-62.8% CATACLYSM ULTIMATES LAST STAND #4
-70.0% SUPERIOR SPIDER-MAN TEAM UP #9
-70.5% AVENGERS AI #8.NOW

1 Year Comparisons

104.4% AMAZING X-MEN #3
103.0% ALL NEW X-FACTOR #1
73.3% X-MEN #9
0.2% HAWKEYE #16
-11.2% DAREDEVIL #35
-11.3% ALL NEW X-MEN #22.NOW
-13.0% CATACLYSM ULTIMATE X-MEN #3
-15.3% CATACLYSM ULTIMATES #3
-16.2% WOLVERINE AND X-MEN #40
-20.5% SUPERIOR SPIDER-MAN TEAM UP #9
-22.9% THOR GOD OF THUNDER #17
-23.2% CATACLYSM ULTIMATE SPIDER-MAN #3
-24.3% THOR GOD OF THUNDER #18
-26.8% DEADPOOL #22
-27.1% SECRET AVENGERS #14
-27.1% ALL NEW X-MEN #21
-28.8% AVENGERS #25
-29.3% AVENGERS ASSEMBLE #23.INH
-34.5% THUNDERBOLTS #20.NOW
-36.3% UNCANNY X-MEN #16
-40.0% IRON MAN #20
-44.1% CAPTAIN AMERICA #15
-44.4% INDESTRUCTIBLE HULK #18.INH
-44.4% WOLVERINE MAX #15 (MR)
-44.5% FANTASTIC FOUR #16
-45.1% THUNDERBOLTS #21
-45.5% CABLE AND X-FORCE #19
-47.3% CABLE AND X-FORCE #18
-47.3% FF #16
-52.6% X-MEN LEGACY #22
-53.2% X-MEN LEGACY #23
-62.8% A PLUS X #16
-63.2% SUPERIOR SPIDER-MAN #25
-65.4% SUPERIOR SPIDER-MAN #26
-67.9% UNCANNY X-FORCE #16
-68.3% UNCANNY X-FORCE #17
-70.4% SAVAGE WOLVERINE #14.NOW
-71.2% YOUNG AVENGERS #15

2 Year Comparisons

+78% ALL NEW X-FACTOR #1
+65% AMAZING X-MEN #3
+41% THUNDERBOLTS #20.NOW
+35% SUPERIOR SPIDER-MAN #25
+28% X-MEN #9
+19.7% AVENGERS #25
+4% THOR GOD OF THUNDER #17
-7% UNCANNY X-MEN #16
-13% IRON MAN #20
-16% DEADPOOL #22
-26% DAREDEVIL #35
-28% INDESTRUCTIBLE HULK #18.INH
-29% CAPTAIN AMERICA #15
-38% CATACLYSM ULTIMATES #3
-38% FANTASTIC FOUR #16
-38% WOLVERINE AND X-MEN #40
-40% CATACLYSM ULTIMATE X-MEN #3
-44% SECRET AVENGERS #14
-45% CATACLYSM ULTIMATE SPIDER-MAN #3
-46% UNCANNY X-FORCE #17
-47% WOLVERINE #13
-49% FF #16
-52% X-MEN LEGACY #22
-56% SUPERIOR SPIDER-MAN TEAM UP #9

3 Year Comparisons

+80.0% ALL NEW X-FACTOR #1
+43.2% DEADPOOL #22
+36.2% SUPERIOR SPIDER-MAN #25
+9.3% THUNDERBOLTS #20.NOW
+8.5% UNCANNY X-MEN #16
+6.7% INDESTRUCTIBLE HULK #18.INH
+1.1% AVENGERS #25
-6.5% DAREDEVIL #35
-9.3% THOR GOD OF THUNDER #17
-17.4% CATACLYSM ULTIMATE SPIDER-MAN #3
-20.6% CAPTAIN AMERICA #15
-23.5% X-MEN #9
-33.6% WOLVERINE #13
-35.1% CATACLYSM ULTIMATES #3
-43.7% IRON MAN #20
-46.8% UNCANNY X-FORCE #17
-55.5% X-MEN LEGACY #22
-57.9% SECRET AVENGERS #14
-75.7% FANTASTIC FOUR #16

5 Year Comparisons

+114.5% GUARDIANS OF GALAXY #11.NOW
+39.5% ALL NEW X-FACTOR #1
+21.3% SUPERIOR SPIDER-MAN #25
– 2.3% NOVA #12
– 6.1% UNCANNY X-MEN #16
-10.3% DEADPOOL #22
-20.2% DAREDEVIL #35
-26.0% THUNDERBOLTS #20.NOW
-29.1% AMAZING X-MEN #3
-38.0% IRON MAN #20
-44.3% CATACLYSM ULTIMATE SPIDER-MAN #3
-46.8% FANTASTIC FOUR #16
-47.3% UNCANNY X-FORCE #17
-54.3% CAPTAIN AMERICA #15
-69.9% X-MEN LEGACY #22

10 Year Comparisons

+24.9% THOR GOD OF THUNDER #17
+14.1% AVENGERS #25
+ 1.1% IRON MAN #20
-11.5% SUPERIOR SPIDER-MAN #25
-19.0% CAPTAIN AMERICA #15
-34.7% UNCANNY X-MEN #16
-36.4% INDESTRUCTIBLE HULK #18.INH
-43.1% DAREDEVIL #35
-44.2% FANTASTIC FOUR #16
-56.3% WOLVERINE #13
-71.2% CATACLYSM ULTIMATE SPIDER-MAN #3
-79.5% CATACLYSM ULTIMATE X-MEN #3
-85.6% X-MEN LEGACY #22

Comments

  1. Snark Oliver-Fish says:

    Formatting, bro.

  2. welcome aboard

  3. 5 Avengers titles?

    If only there were just 5.

  4. Michael P says:

    Fact check:

    Superior Spider-Man is a little over a year old, not two.

    Miracleman is from the ’80s, not the ’90s.

    A Hulk relaunch was announced before these numbers even came out.

  5. avengers
    new avengers
    avengers world
    secret avengers
    mighty avengers
    avengers undercover
    uncanny avengers
    avengers assemble (cancelled)

    so, 7 remain

  6. Welcome!

    I like how you not sugar coat Marvel’s horrible sales numbers and trends.

  7. Nice Job. My question by reading these numbers: Is anybody buying Marvel anymore? lol

  8. Welcome, Jason! Make sure that Heidi teaches you the secret handshake…

  9. Cory!! Strode says:

    Nice debut! Any way you could have the “Average numbers” thing at the end like DC does? It’s a good way to judge their line overall!

  10. No, dave, no one is buying the #1 company’s stuff.

  11. There are some really atrocious declines here. I think the pricing and double shipping is beginning to bite them a bit.

  12. PeterCSM730 says:

    Lots of X-Men and Avengers books. And a column that was a treat to read!
    Our local shops all got shorted Cataclysm: Ult Spider-Man 3 by Diamond. Was that a national thing or only for this area?

    It’s interesting how much a bump series get with the NOW issues when the .1 issues from a year ago did the opposite. Good branding on those specific issues. I’m also surprised by how low Thors sales are considering the films and his various roles in other books (I’m a little less surprised by low Captain America sales).

  13. hsssh says:

    @Peter, didn’t all NOW issues had multiple variants various bonuses for retailers? IIRC .1 didn’t have any promotion like that.

    What surprised me:
    Invaders starting with 55k, feels like its going to be Defenders of these relaunches.
    Revolutionary War pretty much dead on arrival, I wasn’t expecting big sales but doing 16-12k seams like something that Marvel didn’t expect.

  14. Thanks for the hard work, and it was a good first-time effort.

    Let me add to the above fact-check that you twice used “begs the question” when you meant “raises the question.” http://begthequestion.info/
    Pet peeve of mine.

    And I think “Mighty Avengers” is by far the most distinguishable of the books: Mostly street level Avengers and some big hitters going up against street level and some Avengers level threats. Can you paraphrase the other titles as easily?

  15. Jon Q. Citizen says:

    great column….don’t change a thing!

  16. johnrobiethecat says:

    Nice approach.
    I like your breakdown of what these numbers mean at the beginning and interpretation of the charts. More insight from someone with retail and marketing in their toolbox as they look at these is welcome. Not that I didn’t like the writers before, everybody has a good angle to add. Keep it up.

  17. johnrobiethecat says:

    >>23,44. MIRACLEMAN
    01/14 Miracleman #1 – 52,313
    01/14 Miracleman #2 – 36,927 ( -29.4%)
    Not sure what Marvel was hoping with this recolored reprint of this early 90s Alan Moore series, but the retailers and readers don’t seem to be going along for the ride. A sharp drop for issue 2 even with 4 variants supporting it.>>>

    btw, it came out in the 80s.
    In my case, I give Marvel high marks for this. The coloring and quality of restoration is actually pretty nice ( kdb looks like he was right on these points when we were debating the coloring, sigh.) Marvelman/Miracleman has been a big subject on the website here. Marvel can’t help to gouge for everything it can they inflated the price and size of the issue by padding it. Since this it goes towards a good cause. I’ll just get them till the original writer checks out. this is my exception. I was super-curious. It’s all new to me but I see how $5 is a turn off to a store buyer especially when padded with stuff in back no one came to buy, even though I think its sort of interesting. Really impressed by writing and art in this, just excellent. Some of the set and action shots look incredible. Glad they did this. Sure it’ll do fine in the trades down the line i.e. if they price it reasonably.

  18. John Warren says:

    Cory–The “average numbers” thing on the DC charts always bothers me, because it is only the average for the books that shipped that month. There are so many random factors involved that it isn’t a meaningful number.

    I’d like to see an average that uses the sales for the most recent issue of each ongoing title, whether or not it shipped that month, and if it shipped two issues in a month, only count one. That way the numbers don’t get artificially bumped one way or another if BATMAN doesn’t ship or ships twice.

  19. The Miracleman reprints are being done both terrifically and awfully at the same time.

    The recoloring, restoration of the original linework, and relettering are all fantastic. The format, not so much.

    If it was a $2.99 series without all of the backmatter (interviews, sketches, B/W reprints) I would have sold a LOT more. Most people just want to read the stories. All that bonus stuff should be saved for the inevitable Deluxe HC instead.

    And what is going on with the scheduling? #2 was two weeks after #1, and then #3 was a month later. Pick a frequency, Marvel.

    Oh and, good first column, Jason.

  20. Does Marvel not remember the debacle that was the early nineties??? God, how I hate variant covers. 28 bucks to get all the issues of a number 1. How the heavens must weep!!!

  21. Dan Ahn says:

    Not a bad debut at all. Welcome aboard!

    How for some thoughts and criticisms:

    So the previous 39th issue of X-Factor had higher sales than the 2nd issue of the current series. Wow. Is it just me or has the whole “Peter David’s X-factor is great!”-thing just seem to be an autopilot assumption at this point? I used to like it a lot, years ago, but haven’t found anything about it remotely interesting enough to draw me back. It had gotten painfully dull before I dropped it and every random issue I’ve picked up since has also seemed dull.

    Black Widow: “some have argued that the main audience for these books isn’t going to comic shops but instead buying digitally. ”

    Err, I haven’t even heard the digital utopians pretend that the MAIN audience for any of these books are reading digitally now. I’m sure that books like Hawkeye and Black Widow have a larger proportion of digital readers than your average Big Two title (because these titles seem… trendy and sophisticated). But everything I read seems to suggest that upwards of 90% of readers even on these titles are still reading print comics.

    Mighty Avengers: “Big sales drop for yet another Avengers team book that isn’t that distinguishable in concept from the other 5.”

    As others have said, Mighty Avengers is obviously distinguishable from the others, especially from Hickman’s 3 Avengers titles. Fairly or unfairly — I’ve not read the series myself so I can’t judge — it seems that readers took one look at Mighty Avengers, thought “Oh, an affirmative-action gimmick team… drawn by Greg Land”, and then they turned away. Moreover, the many early issues that were part of crossovers certainly didn’t help to establish a core sense of identity for the title. I know I’d have been way more likely to try a Luke Cage solo book than yet another Avengers title that drowning in crossovers even though it wasn’t written by the franchise show-runner writer. The whole thing screamed gimmick/disposable/unimportant. Which is a shame because a lot of the characters involved deserved better.

  22. Ben Lipman says:

    I think Marvel’s greed got the better of them with Miracleman. You can up the price of reprints in a hardcover, but in single issue floppies? I’m a big Moore fan, have never read the series and really want to, but not at that price. I’d guess everyone is waiting for a trade where you just get the story we want to read.

    Mighty Avengers distinguishes itself from the others quite easily – it’s the good Avengers book. Al Ewing is telling great stories and giving every character time to be awesome, and Land is more palatable than he’s been since Sojurn. Such a shame the average comic reader seems to have no interest in what they perceive as ‘the black team’. Luke Cage, Blade, Captain Marvel (Spectra now) and The Falcon are some of Marvel’s best characters, but put them together and it turns everyone off? That’s depressing.
    Then again, the market roundly rejected The Order, Agents Of Atlas, Captain Britain and MI13, so maybe we can pretend readers aren’t horribly prejudiced, just allergic to fun. (It’s so unfair I don’t live in a world where everyone has the same taste in comics as me).

  23. I think it’s unfair to assume Avengers fans that aren’t reading Mighty are prejudiced. It has none of the A-list Avengers and a writer I’d never heard of before. Given the positive reaction, I’ll probably end up giving the first trade a try, but with limited dollars, you can’t buy everything.

  24. Silly But True says:

    RE: Miracleman
    It’s not like the series doesn’t have baggage.

    1. “It is being done for us.” There’s no other series more requested to be completed/reprinted than this. We’re a fickle lot though, and maybe too much time has gone by. The strength of this series’ back issue cost suggests there’s likely enough critical mass.

    2. “It is being done for ‘him’ (insert creator)”. There are actually now multiple permutations of this. The most common is Gaiman who remained interested in writing more (“completing”) of his run. Conventional wisdom suggests that this is the final deliverable of Marvel’s attempts to unwind/clear up the Marvel man baggage for Gaiman.

    3. “It’s being done for us.” Marvel owns lock, stock, and barrel a character called Marvelman. Whether anyone buys the series is a bonus on this action which strategically removes the possibility of ownership by a competitor.

    4. “It’s being done to screw you.” There is much negativity between various parties towards various parties. This is one way for Marvel to change the script with at least a couple of them. Of course the most notable is the most finicky, and this seems to have just pissed him off even more.

    I tend to go with the Gaiman angle. This is a vanity project by Marvel to gain favor with Gaiman.

    But really, price aside, they are beautiful reproductions. Marvel went about the technical side exactly the right way. Sometimes that has a higher cost.

    With run of the mill trash at $2.99 or $3.9, $5.99’s not too crazy for me.

    Silly but True

  25. With Miracleman — I’m not buying the reprints (as I’m old enough to have the originals and am just waiting for the issues when Gaiman comes on to finish the story.) But I saw a *lot* of #3 sitting on my shop’s shelves last week. I think there was somewhat of an over-estimation of the demand for these reprints — especially at the pricing levels.

    And, I’m hoping that the $3.99 pricing is going to start biting Marvel in the ass. I’m very much waiting for the sales reports on She-Hulk and Ms. Marvel to see if the $2.99 pricing is getting more interest than usual. And what happens with the Daredevil relaunch at the higher price, too..

  26. swampy says:

    I’d like to see the price point for each book and the it’s previous position on the chart. It would be nice feature for all the MTM sales charts.

  27. they have obviously factored in how much readership they ‘lose’ for second-tier titles when they raise the cost a dollar and decided they will make enought offset that loss.

  28. Shawn Kane says:

    It’s probably too late, but I’d like to see how sales looked if Marvel produced one Avengers comic, one X-Men comic, one Spider-Man and so on. This is the era of the $3.99 comic book. Cut the line down a little and see if you can bring some people back. I tried a lot of the Marvel Now! stuff and for me, a lot of it lacks a connection to what came before, that I’ve dropped some stuff without a second thought. It feels to me like the books have become more of a combination of the Ultimate Universe and the movie universe while allowing writers to pretty much write what they want with the characters. I see a lot of things on the internet talking about all the great stuff Marvel is doing but I see a lot of frustration from people at my LCS with what they’re doing. And I’m not talking about 40 year old fanboys either, there is a good age/gender range at the store.

  29. Strabo says:

    “It’s probably too late, but I’d like to see how sales looked if Marvel produced one Avengers comic, one X-Men comic, one Spider-Man and so on.”

    Probably a lot worse. Marvel seems to exist only on variants and renumbering to #1-issues. And great quality stories and art, but apparently those don’t sell books. So, the more options they have for variants and renumbering, the better they do, until people get tired of this gimmick (but gimmicks work well for DC and Marvel both at the moment).

  30. Mo Walker says:

    Welcome aboard Jason! Hopefully in future installments, Heidi will allow you share some sales insights from your own store.
    The general consensus seems to be less product may lead to increased sales overall. Marvel did this with Thor before the JMS run started. I think a similar tactic could be employed now. Mini series and one-shots could be used to highlight characters in core franchises, in addition to event titles of course. Right now we seem to be in a head eating the tail type of situation, shuffling from relaunch to relaunch.

  31. Paul Houston says:

    More Snark! So what if you offend someone!
    Empire of the Dead #1 was surprisingly good. Romero adds vampires to his zombie mythology.

  32. Uncanny Avengers – “With no crossovers or events in the near future, it’ll be interesting to see if this book is able to stabilize.” This cracks me up, simply because if you think about it, the current storyline IS an event book! I mean, this SHOULD have been an event book! The stakes, and storyline are just as huge! What makes one story an “event” and another “just the same ole, same ole”? A good question.

  33. Skottie says:

    “if you think about it, the current storyline IS an event book! I mean, this SHOULD have been an event book!”

    Erm, no. There’s nothing weird about a self-contained story with high stakes being limited to a single ongoing series. The fact that you think it’s weird just shows how much corporate bullshit and advertising have poisoned your mind.

  34. Skottie says:

    “Then again, the market roundly rejected The Order, Agents Of Atlas, Captain Britain and MI13, so maybe we can pretend readers aren’t horribly prejudiced, just allergic to NEW CONCEPTS THEY’RE GENERALLY UNFAMILIAR WITH.”

    Fixed that for you.

  35. Skottie says:

    “Is it just me or has the whole “Peter David’s X-factor is great!”-thing just seem to be an autopilot assumption at this point?”

    The book’s been terrible for years now.

    The problem is that PAD is great at character moments, and does some nice done-in-one issues, but is terrible at long-term plotting, as there seems to be no plan, just a vague meandering until it seems like a subplot is overdue for being taken outside and put out of its misery. That, and the nauseating fixation on mystical characters and creatures. Why is a troll, werewolves, and a demon war for the fate of hell something that needs to take center stages in a mutant book?

  36. Samy Merchi says:

    I resent the assumption that Mighty Avengers isn’t doing well because they’re black. The book has low sales because of an unknown writer and C-list characters. It’s doing pretty much the same numbers as any “white” book with an unknown writer and C-list characters.

    Of course there’s always going to be a few racists here and there, but an industry whose biggest selling franchise (X-Men) had its whole identity built on the denunciation and condemnation of racism — I think comic book readers in general are probably pretty open to the concept of minorities.

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