Tweet Much has been made over this past week over Marvel‘s announcement about a new Ms. Marvel. The usual nutwings took to the internet to condemn Marvel’s plan to diversify its line of characters and present varied and new comics that might lead to new readers, or possibly more diversified readership. Hopefully, Marvel realizes that […]
Tweetby Brett Schenker The Walking Dead is a cultural phenomenon. The property regularly breaks records, whether it’s television ratings, print runs and sell-outs in comics, or winning accolades and awards when it comes to video games. There have been very few series that tap into the cultural zeitgeist and become regular water cooler conversation. With […]
Tweet Just as you get things rolling, Facebook goes and updates how I get all of the data when it comes to looking at demographics. It’s not a big secret that I manipulate Facebook’s advertising platform to return the data that you’ve seen in all of these demographic studies. Recently Facebook has updated that platform, […]
Nielsen and Twitter reveal the harsh truth that the biggest fan chatter doesn’t equal the biggest audience
Tweet Does social media buzz always equal a huge audience? Not necessarily. Nielsen, the sampling company which is the go-to measurer of TV viewership, book, and CD sales, has just released a joint project with Twitter which reveals that the most tweeted about TV shows were not necessarily the most viewed. They did this by […]
Tweet And speaking of reaching new audiences, Brett Schenker has been continuing his studies into Facebook’s comics demographics, and has some very interesting info. He’s just released his general demographic study for October and the results are a surprise: since last month 800,000 more people have expressed interest in one of the comics search terms […]
by Brett Schenker — It’s Monday, which means it’s a new edition of Facebook Fandom Spotlight, where I break down the demographics of a particular group of fans. For this week I attempt to figure out who exactly is creating and delivering us out comic books. That’s right, I attempt to break down those employed in the comic book industry. We’ll compare this group to the greater comic fandom.
In all the gender controversies rattling the comics world, one of the most frequently cited paradoxes is that although research such as DC’s 2011 reader survey showed only 7% of comics readers were female, yet when you walk around any comicksy event you see a lot more than 7% women. Women make up a lot of tweeters, tumblrs, and cosplayers and cartoonists. Why this disparity?
Tweet Cartoonist Vishavjit Singh is a Sikh, a member of a relatively small religious group known for appearing in public in turbans. The turban is more than a fashion statement for a Sikh—it’s a religious observance. So when he recently cosplayed as Captain America, it was quite an experience for many reasons: I have been […]
TweetWhen the news broke earlier that co-writers JH Williams II AND W. Haden Blackman (and not just Williams, as some sites reported) had quit Batwoman due to editorial interference, it was clearly going to be a big issue for the day. What’s been most worrying THOUGH is how quickly people have attempted to spin this […]
Tweetby Pam Auditore Among the faux Heroes in spandex came a true, real life one, in suit and tie, to San Diego’s Comic-Con one Saturday morning. Representative John Lewis, Democrat, of the Congressional 5th District of Georgia, and sole surviving speaker of the 1963 Freedom March on Washington, made his Comic-Con debut promoting his autobiographical […]