From England a shocking tale of good turned to the dark side: A watchdog group called Which? has determined that cartoon heroes are being used to sell unhealthy snacks to children:
Spidey was blasted for backing sugary Nesquik Chocolate Flavour Cereal, while Scooby-Doo Mini Pizza Breadsticks were found to be high in salt.
A Which? spokesman said: “The companies which own and use these characters need to review their policies.”
Marvel, who own Spider- Man, said they did not have “a specific policy” on using their characters in food marketing.
Scooby-Doo owners Warner Bros said their characters were used “in a responsible manner”.
Meanwhile, in the US, where kids are even tubbier than in the UK, several cartoon nets have
already vowed to be more mindful
Cartoon Network Friday joined the growing list of media companies joining the fight against childhood obesity.”Cartoon Network will limit the use of its original characters related to its company-owned original series targeted to children under the age of 12 to food and beverage products that meet specific nutritional criteria,” the network said. That came after Discovery Kids and Nickelodeon had made similar pledges
Bring back Count Chocula. That would make everything OK again.