Comic book cosmetics are definitely on the rise. The M.A.C. line of Wonder Woman makeup a few years back was a sellout, and Sephora’s Hello Kitty is still going strong; of course, there was also Spider-Man nail polish and so on.
M.A.C. is following up with a line inspired by Archie Comics. While the PR hasn’t revealed any shades we’d expect the Archie’s Girls line to include bold reds and greens. And to launch the line, Archie’s Dan Parent will be at the San Diego M.A.C. store on Fifth, signing and drawing.