Most significantly, October 2013 was the month after the month in which DC mounted its most aggressive and focussed attempt yet to single-handedly destroy the comics market, by shipping millions of random comics to retailers who had not ordered them. Not surprisingly, sales snapped back to more regular levels as a result.
By Paul Mellerick Far more indie titles this month after DC’s Villains month stunt last month, that added 52 extra DC titles into the chart. 135 indie titles charted in the top 300, up on last month’s 109. Partly, but not entirely due to this month’s Walking Dead issue, the indie chart sold approximately 2,031,509 […]
by Paul O’Brien INFINITY remained the main feature of Marvel’s October schedule. Meanwhile, the X-Men continued their own “Battle of the Atom” crossover, and the Ultimate imprint marches stoically towards “Cataclysm”. As usual, the next wave of new launches will come after the event, so there’s not much in the way of new titles – […]
It’s a very strange month this month. With DC producing two versions of all of their Villains Month books, there are only 109 indie titles charting in the top 300, down on last month’s 153. Lots of titles missed the top 300 this month, but will no doubt return next month.
Despite that, they sold an estimated 1,521,695 comics, only 60,000 less than last month’s 1,581,067, on 44 titles less. This was mainly due to a lot of big new titles, seven of the top 14 titles are new entries, selling over 20,000 copies each. It also means that the average sales this month are 13,960, massively up from last month’s 10,333. If it hadn’t been for Villains month, it would have been a big month for indie.
While DC’s Villains Month was the main talking point of the direct market in September, Marvel moved into their own event season. September saw the second month of INFINITY, with more tie-in books popping up across the line, while the X-Men titles began their own separate crossover, BATTLE OF THE ATOM. We also have the debut issue of MIGHTY AVENGERS, which launches as part of the big event.
DC Comics Month-to-Month Sales: September 2013 – Big 3D 10th Anniversary Collector’s Item Spectacular
First things first: September 2013 is, by quite a margin, the most successful month ever for DC Comics since Diamond started providing data on actual comic-book sales to retailers in March 2003.
In September 2013, DC Comics sold an estimated 4.2 million new comic books to specialty retailers, for a total of $15.3 million in retail sales value. To date, the record was held by October 2011, with 3.8 million new comic books for a total retail sales value of $11.9 million, followed by September 2011, with 3.6 million new comic books for $10.9 million.
Diamond has released their sales charts for the record setting month of September, but instead of offering just the Top 50 Indie Comics, they included the top 1588 comics. It’s the WHOLE list. For all you number crunchers, it’s a bonanza. I’ve posted the relevant charts in HTML form and here they are. Top 1588 […]
With all the rushing around, I never got to the Top 10 charts for September. I’ve posted the relevant charts below—short version: another good month. In fact a GREAT month, especially for DC, which crushed it. DC sent out a press release announcing they sold four million comics, the most since the initial New 52 […]
Kind of a quiet month this month, with only two notable debuts, JMS’s new book Sidekicks, and this month’s Aspen debut, Overtaken, amongst the usual high flyers. In fact there are only 10 new books charting all month. The return of Saga is the only other big news, going from strength to strength.
It occurred to me this month that many of Image’s new books are getting some form of returnability. However, I’ve decided that, unlike my colleague MOF on the DC column, I’m not going to adjust the figures to reflect that, I’m going to stick to the raw data.
Crossover season is upon us again, as INFINITY launches, and the first tie-ins appear. Naturally enough, Marvel don’t want to distract from it with any other major launches, and so it’s a pretty quiet month across the rest of the line.
As usual, Marvel had the largest share of the North American direct market, though it was relatively close – they led DC by 36% to 33% in unit terms, and 34% to 30% in dollars.
Marvel was the winner again in August according to today’s just released figures from Diamond. Infinity #1 was the top comics and Marvel meat DC in both units and dollars. Comparative figures were WAY down, however august was a four week month as compared to both August 2012 and July 2013 which were five week […]
A triumphant return for Fathom, albeit one backed by a price-promotion, and a full price relaunch for Red Sonja join Matt Fraction’s Satellite Sam as the big debuts this month, and East of West and Lazarus cement their places in the upper part of the chart. Elsewhere are a clutch of strong mid-level launches, and a slightly worrying series of drops for Valiant.
Breaking: Comics retailers will buy any old rubbish.
The direct market is a peculiar distribution channel, and it has its hang-ups. One of the more peculiar aspects of this arrangement is how at every level — publishing, retail and consumer — its users fail singularly and incessantly to exercise or even realize their ability to help shape the market in such a way as to better serve their interests, while simultaneously bemoaning the situation that results.
by Paul O’Brien
July is Spider-Man month, with the launch of SUPERIOR FOES OF SPIDER-MAN and the relaunch of AVENGING SPIDER-MAN as SUPERIOR SPIDER-MAN TEAM-UP. We’ve also got the launch of AVENGERS A.I. and the miniseries HUNGER, both spinning out of AGE OF ULTRON.
For once, DC had the largest dollar share of the North American direct market, leading Marvel by 32.5% to 32.3%. In units, Marvel edge it by 36% to 34%. Either way, a much closer month than usual, with DC placing some high-selling books at the very top of the chart.