The Retailer’s View: A Confluence of Events (Part One)

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2014 is swiftly drawing to a close. In the midst of making sure my shelves will weather the upcoming Christmas season, I’ll be placing my final orders for the last dribs and drabs of product that will grace the new comic book shelves through to the end of this year. Most of the year’s events […]

The Retailer’s View // Scheduling Issues

They're Not Life Us

Navigating monthly orders is a bone-numbing pain. I feel as though this is something I write a variation of in most of these columns. The sensation clearly remains. It’s a thankless process that rarely ends happily, with hundreds of order codes to run through and thousands of bits of data to think of. In the […]

The Retailer’s View // Speculative Non-Fiction

You can find these everywhere. One is watching you right now. Another phones you weekly, but never speaks.

The Death of Wolverine has gone over exceedingly well – or at least it has in my shop. Putting aside sales numbers (which were apparently great), the event has garnered quite a bit of attention in the medium and the shop in general. After putting a few copies in the window, we get a steady […]

The Retailer’s View: Eventful

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In August, I went on vacation with my girlfriend (who is now my fiancée) and took some well deserved time away from the store and the world of comics in general. Being Mr. Manager for a shop and writing about comics on the internet doesn’t allow for a lot of extracurriculars, so stepping away for […]

The Retailer’s View: Greed, Avarice, Power, and Responsibility

A "completely" "accurate" depiction of the money available in comics.

The first superhero comic I paid for with my own money was Sensational Spider-Man #0. It arrived at the pharmacy my mom worked at one cold December before school had let out for winter break. In those days, I would walk to my parent’s work after school and sit in the back reading comics until […]

The Retailer’s View: Antagonistic

reading comics

by Brandon Schatz There was a piece hovering around the comics internet this weekend about the industry’s supposed need of more shit-talkers. It was an interesting and well-intentioned conversation, but the premise was flawed from the start. The industry doesn’t need destructive forces. It currently has its fill of that. What the industry needs is […]

The Retailer’s View: On Rocket Raccoon Orders Topping 300,000

art by Skottie Young

by Brandon Schatz When Marvel first announced the Rocket Raccoon book, I was fairly excited. Pairing the character with Skottie Young just as interest would crest for the movie seemed like a no-brainer, one that I could use to sell a few copies to interested parties. I was expecting healthy sales, but nothing that would […]